How SEO Changed Ireland’s Businesses

Search Engine Optimization (SEO) is challenging for not only small but for large businesses as well in Ireland. The businesses had a problem of not getting enough traffic and conversion rates. One of the main problems for Ireland businesses was that they have a unique geographical and political conditions. This means there are various issues that needed to be considered for improving rankings on Google. The best and an easy way to improve the ranking was through SEO. In this article, we have mentioned the impact of SEO on Ireland’s businesses.

Read further to know how SEO has affected the businesses. Mean while if you are looking for Web Design & Digital Marketing In Ireland then you should visit the best agency you can find on top of google search results.There are inexpensive ways through which your website can be found. Google places for business is a free service that will get you on the first page of Google. Unfortunately, it is not so easy. It requires you to offer relevant results for your customers. This is where SEO expertise comes in handy for your business in Ireland.

Better Ranking

SEO has made a huge difference in the businesses in Ireland. The businesses took their websites from nowhere to top of the rankings in Google. This has led to increase in the sales.

With the help of an SEO Digital Marketing Consultant, businesses can help in developing their business. Before using SEO, the businesses were found on the 5th or 6th page of Google and could not improve their ranking. After SEO, they can now enjoy 1st-page ranking in the search of important targeted keywords.

Improved Localization

The problem of the businesses in Ireland was that they target their local customers. This means they aimed at being in the top ranking for terms searched associated with the local community. Google provides results that are catered for the location of the searcher. Google determines that location of the searcher based on their IP address. For instance, if you are in Manchester but your IP address says you are in London. The search results will show you London local results.

SEO Digital Marketing Consultant helped the businesses to overcome this problem. They optimized their website for their target market. It helped them in making sure the website was hosted on Irish web browser. The businesses were able to provide content appropriate for Ireland. Getting the inbound links from quality Irish websites helped in increasing the ranking. It also proved that their site was trustworthy and capable of providing precise information.

Use Correct Keywords

The businesses were able to use the right keywords for targeting their audience through SEO Digital Marketing Consultant. This helped them by increasing more traffic to their sites and improve their conversion rates. As a result, it boosted their sales as the customers got what they were looking for. This led to improved rankings in Google.

In the end, the businesses in Ireland are aware they have to move with the time. They must adopt recent technology for the growth of their business. A strong online presence and online selling is now a part of the strategies of businesses in Ireland.

The Difference of Hiring An SEO Pro

SEO or search engine optimization is basically a strategy to promote exposure on your website through higher visibility in search engines, ultimately to boost your website traffic. This may be done in 2 ways. You may consider doing it on your own or you may hire an SEO company called Green Genie SEO to do the job for. Knowing the advantages of hiring Green Genie SEO is great to maximize your time as well as be assured of the results.

The difference of hiring Green Genie SEO includes the following:

Focus On Your Business Effectively

If you hire Green Genie SEO, you may spend more time on some essential aspects of your business. The problems of marketing, ranking, and optimization will be handled by the company.

Frees You from Time Consuming Work to Understand the Search Engine Algorithms

Green Genie SEO understands the nature of the search engine algorithms. This benefit enables them to strategize to boost the search engine ranking of your website. Doing it on your own will mean studying the search engines and how these rank the websites. Even if thorough study as well as analysis, you’ll end up having knowledge of how this works, this process can be time consuming. With Green Genie SEO, you will be able to save your time on this step.

You May Expect Professional Work

Since SEO is the line of work of Green Genie, expect a systematized implementation of their job. They have processes and systems in place. You’ll get regular updates as well as period reports on project’s developments and see if Green Genie SEO is performing as it promised. As SEO work is done, you must get comprehensive and detailed reports that describe the job and any particular improvements in search engine rankings. Such reports follow particular standards in the field. In addition to that, you must expect that people who’ll be working on your project are experienced and competent in the field of the search engine visibility.

The above advantages of hiring Green Genie are enough reasons why you must entrust the work to any legitimate SEO company than to do SEO work by yourself. Doing this on your own could make this an essential aspect of your online business drag. If you’ll do SEO work by yourself, you don’t know the time frame for the learning curve and you’ll still have to know the metrics, some tools, and benchmarks to make the work much efficient and effective. Through this approach, you’re not sure of the results. You might also get frustrated of not achieving the results that you like. The bigger implication is the possibility of losing some opportunities to make new business in a short period of time.

If you’re ready to hire Green Genie SEO to do the job, expect to have the results that you want and get ready for the next level of success because this SEO company has everything you need.

Should You Hire an SEO Expert?

Right now many businesses in every nation are scratching their heads in frustration over the lack of results they are getting online.  Sure, they built a nice looking website with all the bells and whistles, built their Facebook page, set up a YouTube channel, has an active Twitter account, etc. But, their website is not getting any traffic.

They were probably contacted by a web designer and promised them a great looking site which will convert. Most likely if it’s done right, it will convert but what good is it if no one sees it. The problem with web designers is that they specialize in just that – web design. Some companies do both, but it’s hard to find a company that excels in both. What you need is an SEO specialist, someone that understands SEO and only SEO. Not one that dabbles in other things like web design.


A Nice Looking Site Alone Won’t Yield Results

Having a great looking site is an asset to your business. There is no doubt about that. It builds credibility and trust with your customers and any other potential customer. However, if it is not showing up in the first page of Google, it’s actually pretty useless. Ask yourself the question, would you rather have an ugly site on the first page of Google or a pretty one on page 6? The site that is ranking on page one can easily be made to look great and convert well, while the great looking site on page 6 could take many months and hard earned dollars to reach the number one status.

Hire and Expert to do the Heavy Lifting

If your website is far from the first page and you want an edge from your competition, then unless you have SEO knowledge your best bet is to hire an SEO company. You can do your own research to see how much you are losing to your competition. First start off with writing down a bunch of keywords that you think customers will potentially search for. For each one, scroll to the bottom of Google and collect even more keywords for each one that you enter.

The next step is to enter these keywords separately and see where you and your competition show up. Do you see any similarities? Is one of your main competitors constantly showing up on the first page where you are not? If so, then this is your target. All this research will be done by your SEO agent should you choose to hire one.

At this point you should be able to see how much revenue you are losing to your competition. You do have the option of doing an adwords campaign for these keywords that your competitor is ranking for, but have a look at the cost. Some keywords can cost as much as $10 a click or more. Having an organic listing will save you hundreds if not thousands of dollars when doing a comparision.


There are many benefits to having a strong organic presence in Google. Not only is ranking important but staying in that spot over time. Imaging having to spend for an adwords campaign year after year, just to keep you in the top position. Compare that to a free organic listing at the top of page one. How much money do you think you will save?

Hiring someone or a company to do this work for you is a tedious process. You’ll want to find someone that has a solid track record and can show you results. An example of such a company is Goliath Marketing in Toronto.  If you’re not living in this city it won’t have any consequence as they are a global SEO company. Whichever company you decide to choose, do your research first and do shop around. Beware of companies that have SEO “packages” because no two companies are the same. What they can do for you should be a custom job. It only makes sense.